Tami Florer, owner of Cannon Beach Property Management, is one of three new directors of the Chamber of Commerce

New members bring hospitality, marketing and rental experience

By Lyra Fontaine

Cannon Beach Gazette

Three new people have been elected to the Cannon Beach Chamber of Commerce board of directors, which provides the chamber with strategic direction.

“There’s going to be a transition, but we have some really experienced people,” Executive Director Court Carrier said. “We had a very active election this time. It’s an indication of the progress we’ve made at the chamber.”

Tami Florer, Lisa Spivey and Kevan Ridgway bring experience in vacation rentals, hospitality and destination marketing and will replace one-third of the board. President Steven Sinkler, Secretary Christen Allsop and Treasurer George Vetter will end their three-year terms this month.

This month, Chamber vice president and Cannon Beach Police Chief Jason Schermerhorn will automatically replace Sinkler as president. Board at-large director Jason Kunde, with U.S. Bank, will replace Vetter as treasurer.

One newly nominated and elected director Tami Florer is the owner of Cannon Beach Property Management, which offers a variety of vacation rentals.

“It’s going to be a great opportunity,” Carrier said.

New director Lisa Spivey, assistant manager for the Stephanie Inn, will represent Martin Hospitality.

“She’s highly experienced,” Carrier said. “Martin Hospitality is the largest employer in Cannon Beach, with five key operations. They’re just outstanding examples of hospitality.”

Kevan Ridgway, a former CEO of a Vancouver, B.C. destination marketing organization and current Chamber marketing committee chair, was also elected to the board.

Carrier said Ridgway brings “a wealth of experience.”

The remaining board of directors at-large include Cascade Sotheby’s real estate broker Robin Risley, Escape Lodging chief financial officer Becki Filan, fine dining restaurateur John Newman and The Waves lodging general manager and incoming owner Greg Swedenborg.

The board will nominate a new vice president and secretary in July.

Elections were completed and ratified in late June, and the three new directors will be inducted at the chamber’s July 19 board meeting.